Seemingly inspired by Alice in Wonderland, the 'Tree Project' by Germany-based Zonenkinder Collective is subtle and a little off-putting.
Bound to startle more than a few passersby, the project is all about giving more life to trees. Often discreetly placed within nature, the unlikely faces are sometimes difficult to spot but provide a huge impact. Inspired by the "beauty and decay of nature," according to the site, this is street art with a strong message about the environment. Perhaps giving a face to trees is, by extension humanizing them, and giving the environment a voice of its own. No matter the true meaning of the Tree Project, this is an undeniably intriguing concept executed with great style and artistic ability.
Magical, with a touch of eeriness, this project is an inspiring movement by a motivated group of people. Street art lovers will surely be on the lookout for what's to come from Zonenkinder Collective.
Grimacing Tree Graffiti
This New Work by Zonenkinder Collective Brings Life to the Outdoors
Trend Themes
1. Tree Art - The 'Tree Project' by Zonenkinder Collective showcases the trend of creating subtle and impactful artwork on trees, which can inspire similar creative expressions.
2. Nature-inspired Street Art - The 'Tree Project' demonstrates the trend of using nature as a canvas for artistic expression, presenting opportunities for street artists to explore unique outdoor art installations.
3. Humanizing Nature - The Tree Project trend emphasizes the concept of humanizing trees and the environment, highlighting potential opportunities for businesses to develop environmentally-conscious campaigns or products that foster a stronger connection between people and nature.
Industry Implications
1. Street Art - The Tree Project aligns with the street art industry, offering opportunities for artists and businesses to collaborate on projects that blend art and nature.
2. Outdoor Advertising - The trend of incorporating artwork on trees opens up possibilities for the outdoor advertising industry to explore innovative ways of promoting brands and messages in a visually captivating and eco-friendly manner.
3. Eco-friendly Product Design - The concept of humanizing trees through the Tree Project trend presents opportunities for companies in the product design industry to create eco-friendly products that encourage a deeper connection with nature and promote sustainability.