Japan’s government is asking employers to give workers time off for good sex. Married Japanese couples have sex about 45 times a year, about half the global average. Japanese babies are rare and the government wants that to change. The labor ministry wants companies to exempt employees with small kids from overtime, and give them six hour days.
"It’s a question of work-life balance," said the head of the Japan Family Planning Association. "The people who run companies need to do something about it."
Government Endorsed Copulation
Japanese Told to Work Less; Sex More
Trend Themes
1. Work-life Balance - Disruptive innovation opportunity: Developing services or technologies that help individuals achieve a better work-life balance, such as flexible work schedules or wellness programs.
2. Family Planning - Disruptive innovation opportunity: Creating innovative solutions to support and encourage family planning, including fertility tracking apps, reproductive health services, and educational platforms.
3. Population Decline - Disruptive innovation opportunity: Offering solutions to address population decline, such as incentives for raising children, family-friendly policies in the workplace, and support systems for child-rearing.
Industry Implications
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2. Healthcare - Disruptive innovation opportunity: Providing accessible and affordable reproductive health services, contraception options, and fertility treatments to support family planning efforts.
3. Human Resources - Disruptive innovation opportunity: Creating innovative HR policies and practices that prioritize work-life balance, childcare support, and flexible work arrangements to address declining population concerns.