Just days into a New Year, there's no telling how 2021 will play out and Burger King France wants to ensure that at least one good thing happens by introducing the Whopper to the Future. The burger is touted as the first one that can ship itself into 2030, so that fast food fans have one thing to look forward to in the years to come.
The video that introduces the Whopper to the Future creates a timeline that includes COVID-19 in 2020 and other possible events like paying for oxygen in 2057 or dinosaurs taking over the Earth in other far-off years in the future.
Using the Burger King app, there's an option to choose a date and choose when a Whopper will be delivered in the future.
Futuristic Burger Campaigns
Burger King France is Sending the Whopper to the Future
Trend Themes
1. Futuristic Menu Offerings - Restaurants can leverage technology to create innovative menu offerings that provide consumers with a unique experience and differentiate themselves from competitors.
2. Interactive Brand Campaigns - Brands can use interactive campaigns that incorporate technology, such as apps, to increase customer engagement and loyalty.
3. Personalized Delivery Options - Companies can offer customers the option to schedule deliveries for specific dates in the future, providing convenience and a personalized experience.
Industry Implications
1. Fast Food - Fast food chains can use technology to create innovative menu items, interactive brand campaigns, and convenient delivery options for customers.
2. Restaurant Technology - Companies that offer restaurant technology solutions can assist fast food chains in creating interactive menus and personalized delivery options.
3. Marketing and Advertising - Marketing and advertising agencies can develop and execute interactive brand campaigns that incorporate technological solutions to increase customer engagement and loyalty.