Just Veg! Vegan Ohney has been created in partnership between US-based MeliBio and Narayan Foods as a bee-free honey alternative perfect for consumers to try out this year. The plant-based honey will make its debut at ALDI-owned Hofer locations in Europe with stores in Austria and Switzerland getting it first before a wider expansion. The product achieved using a precision type of fermentation along with plant science to achieve something that is identical in terms of taste and texture to conventional honey.
CEO and Co-Founder Darko Mandich spoke on the Just Veg! Vegan Ohney saying, "We’ve been overwhelmed by the demand from customers all over the world for our sustainable, bee-friendly products, and we’re glad that working with ALDI will enable European consumers to enjoy what is truly the best honey available on the market."
Vegan-Friendly Private Label Honeys
Just Veg! Vegan Ohney is Arriving at Hofer Stores in Europe
Trend Themes
1. Plant-based Honey Alternatives - The growing demand for sustainable and bee-friendly products has paved the way for plant-based honey alternatives like Just Veg! Vegan Ohney.
2. Precision Fermentation - Using precision fermentation techniques and plant science, companies are able to create honey alternatives that are identical in taste and texture to conventional honey.
3. Global Expansion of Vegan Products - The global market for vegan products continues to expand, with Just Veg! Vegan Ohney making its debut at ALDI-owned Hofer stores in Europe.
Industry Implications
1. Food and Beverage Retail - Food retailers like ALDI-owned Hofer are embracing the trend of vegan products by offering plant-based honey alternatives to consumers.
2. Plant-based Food Industry - The plant-based food industry is seeing a rise in innovative products like Just Veg! Vegan Ohney, which aims to provide a sustainable and bee-friendly alternative to traditional honey.
3. Sustainable and Eco-friendly Products - The demand for sustainable and eco-friendly products is driving the development of honey alternatives like Just Veg! Vegan Ohney, which offers a bee-friendly option to environmentally conscious consumers.