'Uplift Food' is a new venture from gut health expert Kara Landau that's setting itself apart as the first dietitian-created functional food brand to focus on the benefits of prebiotic fibers and resistant starches for mood management.
With the rise of probiotic products, a growing number of health-conscious consumers are beginning to see the digestive system as a complex ecosystem that plays a vital part of one's physical and psychological health—the digestive system is often called "the second brain" for good reason.
Uplift Food's first product, 'Daily Uplifter,' can be added into smoothies, energy balls and a variety of baked goods to not only support the immune and digestive systems, but also increase satiety, energy and concentration levels. The nutritious vanilla-flavored powdered product is packed with probiotics, prebiotics, protein and Vitamin D.
Mood-Boosting Prebiotic Powders
Uplift Food's 'Daily Uplifter' Supports Good Gut Health and More
Trend Themes
1. Functional Food Brands - There is an opportunity for new functional food brands to focus on the benefits of prebiotic fibers and resistant starches for mood management.
2. Digestive Health Awareness - As consumers become more aware of the link between gut health and overall well-being, there is a potential for disruptive innovations in digestive health products.
3. Prebiotic Supplements - The growing interest in prebiotics presents an opportunity for companies to develop innovative prebiotic supplements that support immune and digestive systems, as well as enhance energy and concentration levels.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the development of functional food products that incorporate prebiotic fibers and resistant starches for mood management.
2. Health and Wellness - The health and wellness industry can leverage digestive health awareness to create disruptive innovations in products that promote gut health and overall well-being.
3. Supplements - The supplement industry can tap into the growing demand for prebiotic supplements that support the immune and digestive systems, as well as enhance energy and concentration levels.