The McDonald’s Triple Breakfast Stacks sandwich has been introduced by the QSR brand as a new breakfast option for consumers seeking a more indulgent meal to enjoy in the morning hours.
The sandwich is inspired by secret menu creations by consumers and consists of the brands signature breakfast sandwiches with more meal and cheese. The sandwich consists of two hot sauce patties that have been topped with Applewood smoked bacon, an egg and two slices of American cheese on your choice of bun including McGriddles, McMuffin or Biscuit.
The McDonald’s Triple Breakfast Stacks comes as the brands first new breakfast sandwich since 2013 and will be available starting on November 1 for a limited time only. The sandwich addresses the brands increasing dominance in the breakfast QSR market as consumers seek out convenient ways to stay fueled.
Secret Menu-Inspired Breakfast Sandwiches
The McDonald’s Triple Breakfast Stacks are Indulgent
Trend Themes
1. Indulgent Breakfasts - QSR brands can innovate their breakfast menus with more indulgent offerings inspired by secret menu creations.
2. Secret Menu Offerings - QSR brands can capitalize on secret menu items by featuring them on the official menu as a new limited time offering.
3. Limited Time Offerings - QSR brands can create a sense of urgency and exclusivity with limited time offerings, encouraging customers to try new menu items.
Industry Implications
1. Quick Service Restaurants (QSR) - QSR brands can stay competitive in the breakfast market by introducing unique and indulgent breakfast menu items.
2. Fast Food - Fast food chains can use secret menu items to drive customer excitement and engagement with their menus.
3. Food and Beverage - Innovative food and beverage companies can create new breakfast products that feature indulgent ingredients to appeal to busy consumers looking for a satisfying breakfast option.