Topguest combines social media and traveling for the roaming nomad. When you create an account on Topguest, you also choose to connect to any number of location-based social media services. This includes Foursquare, Gowalla, Loopt, Brightkite, Yelp and Google Latitude. Topguest then flags check-ins at certain places and shows you how far away you are from gaining a reward.
Currently the site is in sneak peek mode and is working with The Standard hotels chain. Topguest is offering the social media-crazed who manage to check in to four of The Standard hotels a free weeks stay in any of those hotels.
Social Media Check-Ins
Topguest Lets You Check in and Earn Rewards Online
Trend Themes
1. Location-based Social Media - Disruptive innovation opportunity: Develop a new platform that combines multiple location-based social media services for enhanced user experience and rewards.
2. Travel Rewards - Disruptive innovation opportunity: Create a platform that offers rewards for check-ins at various travel destinations, encouraging users to explore new places.
3. Integration of Social Media and Hospitality - Disruptive innovation opportunity: Build a system that seamlessly integrates social media check-ins with hospitality services, enabling personalized experiences and exclusive benefits.
Industry Implications
1. Social Media - Disruptive innovation opportunity: Develop new tools and services for social media platforms to enhance user engagement and incentivize check-ins.
2. Travel and Hospitality - Disruptive innovation opportunity: Create innovative solutions that leverage social media interactions to improve customer experiences and loyalty in the travel and hospitality industry.
3. Technology and Rewards - Disruptive innovation opportunity: Explore the intersection of technology and rewards programs to offer unique incentives for social media check-ins and travel activities.