Twisting things around to give audiences a new perspective, this then-and-now series does a beautiful job meshing different eras in a way that is fresh and visually stunning.
Created by photographer Samantha Decker, this landscape-oriented then-and-now series doesn't do the usual juxtaposing of old images against modern scenes, she does the opposite. Using old images of places like Paris, the ‘Now & Then: Seeing the Future from the Past’ series features pictures that have a naturally vintage look to them for older eras and crisper, more colorful images for the current day scenes.
"I've always been fascinated by the Then & Now photos you see on the Internet, where a person is holding an old photo up to the same scene today. It's interesting to look at a scene as if you were seeing the future from that moment," Decker.
Juxtaposing Era Photography
This Then-and-Now Series Does the Opposite and Turns Decades Around
Trend Themes
1. Reverse-nostalgia Photography - The trend of using vintage-style photos in modern-day scenes creates a unique and visually compelling perspective.
2. Time-bending Imagery - By blending past and present images, a trend of creating surreal and thought-provoking photographs emerges.
3. Nostalgia-tech Fusions - A trend of blending old and new technologies, such as using vintage-style filters on modern photographs, is creating a fresh take on photography.
Industry Implications
1. Photography - Photography businesses have an opportunity to experiment with new techniques and styles to offer clients a unique and innovative product.
2. Tourism - The tourism industry can adopt the trend of creating then-and-now photos to showcase the rich history and cultural heritage of their locations.
3. Media and Marketing - Adopting nostalgia-trends can create a sense of familiarity and nostalgia among audiences, making them more receptive to branding and advertising messages.