California Pizza Kitchen is now introducing take and bake pizzas for both delivery and takeout, offering an easy way for pizza lovers to enjoy pies that are as fresh as possible. This new option from California Pizza Kitchen shares pizzas that are made fresh to order in-restaurant based on 20 available varieties, including the classic hand-tossed dough base or gluten-free pizzas and cauliflower crust pizza options.
According to Brian Sullivan, executive chef and SVP of culinary innovation at California Pizza Kitchen, "We were inspired to create take and bake pizzas to give our takeout and delivery guests the same restaurant-quality experience at home as they’d have in our restaurants."
While take and bake pizzas are commonly available in supermarkets, this new offering shares an experience from a trusted brand.
Take-n-Bake Restaurant Pizzas
California Pizza Kitchen Now Offers Take and Bake Pizzas
Trend Themes
1. Take-and-bake Pizzas - The take-and-bake pizza trend is transforming traditional pizza delivery by providing the opportunity to enjoy restaurant-quality pizza from the comfort of one's own home.
2. Fast Casual Restaurants - The introduction of take-and-bake pizzas to fast casual restaurant menus presents a disruptive innovation opportunity that caters to the growing demand for at-home dining options.
3. Alternative Crust Options - With the option to offer cauliflower crust and gluten-free pizzas, the take-and-bake trend provides a disruptive innovation opportunity for alternative crust options that cater to health-conscious consumers.
Industry Implications
1. Restaurant Industry - The restaurant industry has the opportunity to innovate and adapt to the consumer desire for convenient and high-quality at-home dining options.
2. Frozen Foods Industry - The frozen foods industry should monitor the take-and-bake trend as it challenges traditional frozen pizza options and offers a fresher alternative.
3. Retail Industry - The retail industry can capitalize on the take-and-bake trend by offering complimentary products in store for easy, one-stop shopping for at-home pizza enthusiasts.