This sophisticated wine bottle was designed by the creative agency 'Shumi Love Design' for its client 'Ampelos' in the Republic of Moldova.
The bottles contain a Merlot that is named after the commonly used term "et cetera" -- meaning to go on. The bottle's title, along with the rest of the label wording, is featured vertically rather than horizontally -- an uncommon sight in comparison to most wine labels. The most unique part of this bottle is the punctuation that drives home the term et cetera, with an ellipsis taking the form of three large circles on the bottles.
The labeling on these sophisticated wine bottles has a unique layout that is only emphasized by its clever use of punctuation.
Punctuated Wine Branding
This Sophisticated Wine Bottle is Named After a Popular Term
Trend Themes
1. Vertical Label Design - The unique vertical layout of the wine bottle label presents an opportunity for innovative label design and storytelling.
2. Creative Typography - The use of punctuation as a design element opens up possibilities for creative typography in branding and packaging.
3. Innovative Bottle Punctuation - The incorporation of punctuation marks, like ellipsis, as a prominent feature on the bottle offers opportunities for disruptive packaging designs.
Industry Implications
1. Wine and Spirits - The wine industry can explore new ways to differentiate their products through unique label designs and packaging elements.
2. Design and Branding - The design and branding industry can capitalize on the trend by creating unique label layouts and innovative typographic designs.
3. Marketing and Advertising - Marketing and advertising professionals can leverage this trend to create captivating visuals and storytelling for wine brands.