The intricacy and detail of this sketched wine packaging scheme beautifully complements the complexity of the notes and flavors within the glass. Hula Diseño y Serigrafía imagined these delicate drawings for their own corporate gifts, showing off the team's technical skills while celebrating their rich region in Spain.
A bird and a rodent have been carefully drawn with a deep black pen on crisp white backgrounds. The animals are surrounded in the endangered flora of the Rioja area, completing a touching picture for the boxes. The Taller wine bottles, on the other hand, appear to take quite a divergent style, labeled with thick stencil letters that are stuck to the vessels with slight skews. Blending bold and biological styles rounds out a very varied beverage while showing off the great creative range of the agency.
Flora and Fauna Branding
Sketched Wine Packaging Delicately Depicts Threatened Species in La Rioja
Trend Themes
1. Wildlife-inspired Packaging - Designing packaging with intricate drawings of endangered animals and flora adds an element of storytelling and awareness to the product, potentially appealing to eco-friendly and conscious consumers.
2. Hybrid Styles in Packaging Design - Combining bold and delicate design elements in packaging can create unique and attention-grabbing products that stand out in a crowded market, presenting an opportunity for creative agencies to experiment.
3. Location-based Branding - Incorporating unique cultural and regional aspects into branding and packaging can create a strong sense of identity and connection with consumers, opening up opportunities for businesses to leverage local resources and traditions.
Industry Implications
1. Wine and Spirits Industry - The wine and spirits industry can benefit from creative and unique packaging designs that allow consumers to engage with the product on a deeper level, potentially leading to increased sales and brand loyalty.
2. Eco-friendly and Sustainable Products Industry - Brands that prioritize environmental sustainability and social responsibility can use wildlife-inspired packaging designs to communicate a shared commitment to protecting endangered species and ecosystems.
3. Design and Advertising Industry - The demand for unique and creative packaging designs presents a challenge and opportunity for design agencies to experiment with a variety of styles and techniques while finding innovative solutions that meet clients' needs and values.