'Setu' brands itself as "an inclusive yoga community that supports and promotes diversity" and is committed to creating a space for practitioners of different nationalities, races, genders, body types and backgrounds.
As a people-first platform, Setu promotes a diverse range of yoga teachers online and offers in-person events to help everyone see space for themselves within the world of yoga. Now, Setu has launched Setu Video as a place where users may practice videos from the comfort of their own home, led by top teachers. Some of the video content that is now available to Setu members include the Body Positive Vinyasa or the Mindful Hatha Flow, among many others.
The name of the yoga platform, "Setu," is taken from the Sanskrit word for "bridge."
Inclusive Yoga Platforms
'Setu' Promotes Diversity Within the Yoga Community
Trend Themes
1. Inclusive Yoga - Developing yoga platforms that embrace diversity and inclusivity, catering to practitioners of different nationalities, races, genders, body types, and backgrounds.
2. Online Yoga - Creating virtual platforms that offer video content for users to practice yoga from the comfort of their own homes, led by top teachers.
3. Body Positive Yoga - Promoting yoga practices and content that focus on body positivity, embracing all body types and encouraging self-acceptance and self-love.
Industry Implications
1. Wellness and Fitness - There is an opportunity for wellness and fitness companies to develop inclusive yoga platforms and online video content that cater to diverse practitioners and promote diversity.
2. Technology and Online Platforms - Tech companies can create virtual platforms and video streaming services that provide accessible and convenient ways for individuals to practice yoga at home, with diverse yoga teachers.
3. Health and Self-care - The health and self-care industry can embrace the trend of body positive yoga by promoting yoga practices that focus on self-acceptance and self-love, supporting individuals in cultivating a positive body image.