Rather than opting for a conventional, square container to hold the Artoflex Plus supplements, this design by the 525 Creative Lab Kft. is rounded.
The Artoflex Plus supplements include collagen peptide, a natural component that's found in several parts of the body, including bones, muscles, tendons and ligaments. Inspired by this, a special spherical package was made, taking cues from the sockets and ball joints on bones. As well as being appealing to look at, the pill packaging also subtly suggests that it contains a product that is balanced and well-rounded, without being overt about this statement. The coloring of the packaging is suggestive of a high quality product too, which comes through with the use of a decadent black and gold color scheme that's used for the typography and packaging material itself.
Spherical Pill Containers
Artoflex Plus' Upscale Pill Packaging Mimics Balance and Bones
Trend Themes
1. Spherical Packaging - Designing products with spherical packaging that incorporate inspiration from elements of the product.
2. Upscale Packaging - Creating packaging with high-end materials and color schemes to suggest a premium product.
3. Balanced Product Messaging - Using packaging design to subtly convey a message of balance and well-roundedness of the product.
Industry Implications
1. Pharmaceuticals - Using spherical packaging to improve the visual appeal of pill containers and suggest balance messaging.
2. Cosmetics - Creating upscale packaging and luxurious color schemes to appeal to high-end customers.
3. Supplements - Exploring new packaging designs to enhance the perceived value, quality, and differentiation of the product.