Described as a living kaleidoscope, Mirror by Doug Aitken, an American artist based in Los Angeles and New York, is a video art installation that graces the facade of the Seattle Art Museum. Unveiled at the end of March to the erratic sounds of the the Seattle Symphony Orchestra as they played Terry Riley’s monumental symphony, In C, the 'urban earthwork' took people's breaths away.
A massive LED screen makes up Mirror by Doug Aitken, wrapping around the museum's stonework to stream a constantly changing array of moving images. From the shimmering Pacific Ocean to the floor of a Boeing assembly factory, Aitken shot hundreds of hours of footage to fill the screen. The curators describe it as "a dynamic representation of the constantly changing environments that make up Seattle and the Northwest."
Video Art Facades
Mirror by Doug Aitken is a Living Kaleidoscope
Trend Themes
1. Mixed Reality Installations - Emerging trend in immersive art installations incorporating the latest mixed reality technology.
2. Interactive Digital Architecture - Trend of architectural structures that incorporate interactive video projections, allowing buildings to become dynamic canvases for digital art.
3. Artificial Intelligence-powered Video Art - Trend of video art installation powered by AI, capable of generating unique, ever-changing content based on environmental or audience input.
Industry Implications
1. Art and Culture - Opportunities for museums, galleries, and cultural institutions to innovate and create dynamic experiences for visitors using video art as a form of expression.
2. Entertainment - Opportunities for entertainment companies to leverage mixed reality and immersive technologies to create unique art installations and experiences in public spaces.
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