MASTERMIND WORLD launched back in 1997 in Japan and has been a notable brand in the realm of sport and street fashion. It draws inspiration from minimalist punk themes and delivers gritty aesthetics. Now, it works alongside Vans on a new collection that reimagines some of Van's most iconic shoes.
This includes the Sk8-Hi Bolt VLT LX and Old Skool Bolt VLT LX sneaker models. Both of these come in a monochromatic black and white colorway and are made from Italian leather for a premium feel with the addition of suede materials along the quarter panel. Custom MASTERMIND branding details can be found along the heel. The collection is comprised of various items including pajamas, a hoodie, a pillow, and a silk dress.
Skull Logo-Adorned Lifestyle Capsule
MASTERMIND WORLD Joins Vans on a New Collection
Trend Themes
1. Gritty Street Fashion - Opportunity for fashion brands to incorporate minimalist punk themes and gritty aesthetics into their designs.
2. Collaborative Reimaginings - Opportunity for brands to work together to create new collections and reimagine iconic products in a fresh and exciting way.
3. Premium and Customizable Materials - Opportunity for brands to use high-quality and customizable materials such as Italian leather and suede to create premium products that stand out from the competition.
Industry Implications
1. Fashion and Apparel - Opportunity for fashion and apparel brands to incorporate gritty street fashion and collaborate with other brands to create new collections.
2. Footwear - Opportunity for footwear brands to reimagine iconic models and use premium materials to create exciting and unique products.
3. Home Goods and Decor - Opportunity for home goods and decor brands to expand their offerings and incorporate premium materials and custom branding into their products.