Skillshot Media and Ghost Gaming are uniting on a new partnership that benefits the non-profit foundation Make-A-Wish. As a part of the deal, all three organizations will work to fulfill the wishes of Make-A-Wish children in the state of Georgia.
More children with serious diseases are asking for wishes related to gaming and esports, according to Make-A-Wish. After previously partnering with Riot Games in 2012, the foundation seeks to accomplish the dreams of Make-A-Wish youth and promote "Gaming for Good" with the support of Skillshot Media and Ghost Gaming.
"I have seen firsthand the power of a wish to change lives, and the power of the gaming community to grant those wishes. We’re excited to use our platform and engaged community of millions to amplify the amazing work of Make-A-Wish Georgia in delivering hope to young people and their families," said Todd Harris, CEO of Skillshot Media and Ghost Gaming.
Esports Make-A-Wish Deals
Skillshot Media and Ghost Gaming Announce a Make-A-Wish Partnership
Trend Themes
1. Esports Philanthropy - Esports organizations partnering with charity foundations to help children in need.
2. Gaming for Social Good - The rise of social responsibility in the gaming industry with events and partnerships supporting various causes.
3. Wish Fulfillment Programs - Increasing interest in wish fulfillment programs for seriously ill children, with gaming and esports being a popular request.
Industry Implications
1. Esports - Esports organizations can partner with philanthropic organizations to raise awareness and support causes, promoting their brand as socially responsible.
2. Gaming - Gaming companies can participate in wish fulfillment programs to give critically ill children joyful experiences and gain positive brand reputation through their corporate social responsibility initiatives.
3. Non-profit - Non-profit organizations dedicated to making the wishes of sick children come true can leverage gaming and esports partnerships to promote awareness and connect with a younger demographic of donors/volunteers.