The classic blow off phrase,"I can't I'm washing my hair that night," may have some truth to it now that this serenely lush haircare line 'Let it Be' by Miraculous has hit the shelves. Taking time out for yourself can be hard to manage. Now, thanks to this calming line of cleansers you can experience a quiet escape while you shower.
Hoping to further promote this feeling of joyful reprieve, Miraculous turned to the design agency Bob Helsinki to create spa-caliber packaging for the sumptuous line of hair products. The gentle elegance of these soft beige bottles are politely unassuming. The rich creamy exterior echoes the silky feel of the beauty elixirs these bottles house. A slight burst of subdue color adds a pleasing aesthetic that refrains from being too loud or obnoxious. Your immediate sensory impression of the product is meant to provide you with a preview of the experience ahead.
The Let it Be line makes a calming introduction to the consumer and faithfully promise a luxuriously relaxing beauty odyssey.
Soothing Shampoo Packages
'Let it Be' Haircare is Presented Like a Quiet Confidant
Trend Themes
1. Soothing Shampoo Packages - Opportunity for disruptive innovation in packaging design to create calming and luxurious experiences.
2. Joyful Reprieve Haircare Line - Opportunity for disruptive innovation in creating haircare products that provide a sense of escape and relaxation.
3. Spa-caliber Packaging - Opportunity for disruptive innovation in designing packaging that evokes a high-end spa experience.
Industry Implications
1. Beauty and Personal Care - Opportunity for disruptive innovation in the beauty and personal care industry to create products that prioritize relaxation and self-care.
2. Design and Branding - Opportunity for disruptive innovation in the design and branding industry to create packaging that enhances the sensory experience of products.
3. Wellness and Lifestyle - Opportunity for disruptive innovation in the wellness and lifestyle industry to develop products that help consumers escape and de-stress.