Pregnant women are advised against eating sushi but thanks to Kanetsu Sushi, this beloved food no longer has to be off-limits to expectant mothers. This sushi innovation was developed by a sushi chef, an obstetrician and a gynecologist, and it gets its name from the word "Kanetsu," meaning "heated" in Japanese.
Boxes of Kanetsu Sushi feature chef-selected sashimi-grade fish from the market, which is then heated until the middle reaches an optimal 75°C (167°F) temperature for more than a minute to limit the chances of food poisoning. Following this, the sushi undergoes a quick freeze in a liquid-based freezer for the purposes of preventing bacterial growth and retaining the utmost freshness of the fish without causing the formation of excess ice crystals.
This pregnancy-safe sushi is set to go on sale as of November for ¥6,900 ($46 USD) per box.
Pregnancy-Safe Sushi
Kanetsu Sushi Was Developed by a Sushi Chef, Obstetrician & Gynecologist
Trend Themes
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Pregnancy-safe Food Products — Opportunity for developing and marketing pregnancy-safe versions of other popular foods.
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Collaborative Product Development — Collaboration between experts from different fields to create innovative products.
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Temperature-sensitive Foods — Development of technology for heating and freezing perishable foods to decrease chances of food poisoning.
Industry Implications
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Food and Beverage — Industry can leverage this innovation to expand their offerings to pregnant women.
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Healthcare — Industry can consider partnering with other industries to create innovative health products.
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Technology — Industry can contribute by developing technology that enables temperature control in perishable foods.