Marram is a hotel in Montauk, New York that was recently updated to mirror the aesthetic of its location better. The hospitality institution has a total of 96 rooms, as well as a cafe and a freshwater pool. The project is overseen by design firm Studio Tack and is commissioned by hospitality company Bridgeton.
The aesthetic of the hotel in Montauk is quite uniform, with all the rooms assimilating a similar language of design. To better connect Marram with its surrounding, Studio Tack employed a welcoming and cheerful palette that recalls the nuances of the sandy beach. The idea was to position the institution as a travel destination that has "both an innate and intimate sense of place."
Photo Credits: Read McKendree
Beach-Inspired Hotel Interiors
This Hotel in Montauk is Renovated by Studio Tack and Bridgeton
Trend Themes
1. Beach-inspired Hotel Designs - Design firms are innovating the hotel industry by creating a unique aesthetic based on local geography, such as the beach.
2. Uniformity in Hotel Room Design - Standardizing hotel room design allows travelers to experience the same features and amenities across locations, creating a more predictable experience.
3. Integrating Nature-inspired Elements in Hotel Interiors - Incorporating natural materials and colors into hotel interior design creates a more peaceful and relaxing environment for guests.
Industry Implications
1. Hospitality - The hospitality industry can benefit from hiring design firms to create unique hotel experiences that entice travelers to visit.
2. Interior Design - Interior design firms can expand their services to the hotel industry by creating customized designs that reflect the local geography and culture.
3. Tourism - Tourism boards can promote hotels with unique designs that reflect the local environment as a way to attract visitors to the area.