Holy Carrot by Studio Toogood is a restaurant interior in Spitalfields, London, designed as a materially driven bistro within a former bank building. The project was developed by Studio Toogood, led by Faye Toogood, for restaurateur Irina Linovich and chef Daniel Watkins. The space translates the restaurant’s plant-led menu into a physical environment using raw and tactile materials such as linoleum, canvas, wood, and tile.
The layout combines dining, lounge, and kitchen areas within a single open room, anchored by a large hand-painted mural featuring oversized mushrooms and figures. Custom furniture and sculptural elements are integrated throughout, including paper-based lighting, canvas curtains, and textured seating. The material palette draws from the surrounding Georgian architecture, using deep brown tones and muted finishes across surfaces.
Artful Sculptural Bistros
Holy Carrot by Studio Toogood Reworks a Spitalfields Restaurant
Trend Themes
1. Material-driven Hospitality Design - A focus on raw, tactile surfaces and artisanal finishes creates opportunities for novel material systems that redefine durability and sensory engagement in public dining spaces.
2. Sculptural Functional Furniture - Integration of custom, sculptural seating and fixtures signals demand for hybrid pieces that merge artful form with ergonomic utility for compact, multifunctional interiors.
3. Plant-led Spatial Narratives - Translating menu philosophy into immersive murals and botanical motifs points to experiential storytelling as a driver for themed spatial products and coatings.
Industry Implications
1. Restaurant and Foodservice - Boutique restaurants emphasizing materiality and visual storytelling present openings for differentiated dining formats that prioritize atmospheric cohesion with culinary identity.
2. Hospitality Interior Design - Design studios specializing in tactile palettes and site-specific installations are positioned to capitalize on demand for bespoke, narrative-rich environments in adaptive reuse projects.
3. Furniture and Lighting Manufacturing - Manufacturers producing paper-based lighting, molded seating, and customizable fixtures can meet rising interest in artisanal, limited-run pieces that blend sculptural aesthetics with commercial performance.