The Garage app for iOS is an ingenious mix of Internet favorites Instagram and eBay. Combining the photographic and social media aspects of Instagram with the marketplace concept of eBay, this app is one of the most convenient platforms to buy and sell your stuff.
The simple interface allows users to post pictures of their items with captions and shipping options. Pricing can be fixed or open to bidding.
The Garage app embraces social media, making that awkward "I don't know you, but I want to buy you stuff" stage run a little smoother. Users can utilize Facebook and Twitter to promote their merchandise as well. Finally, like other social networks, you can follow you favorite vendors and "like" individual items and friends.
Not only is Garage a fun and social way to navigate buying and selling online, it is also free.
Virtual Yard Sale Applications
The Garage App Embodies Elements of Instagram and eBay
Trend Themes
1. Social Media Marketplace - Services like Garage that merge eCommerce and social networking can tap into unprecedented levels of engagement and user trust.
2. Visual Commerce - Visual-first commerce platforms, where users can easily upload photos and use social media to promote and sell their goods, present opportunities for meaningful UX innovation.
3. Social Shopping - Apps like Garage that integrate social media and eCommerce can leverage the power of friends and social influence to drive sales and customer loyalty.
Industry Implications
1. Online Marketplace - Marketplace platforms can partner with social networks or build similar features to Garage to capture more engaged users.
2. Social Media Marketing - Agencies can connect with Garage sellers and buyers to offer social media marketing and influencer campaign services.
3. Mobile Commerce - Mobile eCommerce platforms can experiment with Garage-like features to capitalize on the convenience and social aspect of mobile devices in shopping.