Folklore Art Installations

'Gamepieces' by Nalini Malani Explores the Collision of Time

Gamepieces by Nalini Malani explores the collision of opposites -- past and present and science and spirituality. In this kinetic art installation, the Mumbai-based artist creates an abstract world which is currently on display at the Museum of Modern Art's (MoMA) 'Scenes for a New Heritage' exhibit in New York City. Appropriately titled Gamepieces, the installation features spinning cylinders that project old-fashioned shadow figures over abstract video footage on a wall.

The cylinders feature zodiac-like depictions of bizarre mammals and inordinate humans. An aura of rainbow light is projected through the room which casts shadows throughout the blank spaced room. This low-tech installation has quickly become a favorite of the MoMA's visitors as it speaks to today's youth and to this world's past.
Trend Themes
1. Kinetic Art Installations - As more attention is given to experimental, interactive art installations, there are opportunities for new and innovative kinetic art pieces to be created.
2. Blending of Opposites - The collision of opposites such as past and present, science and spirituality can inspire new products and services that seamlessly blend different concepts or ideas.
3. Low-tech Art - As technology advances, there is an opportunity for artists and businesses to explore the use of low-tech installations that creatively connect with audiences.
Industry Implications
1. Art - The art world can continue to explore the potential of kinetic art installations, such as Gamepieces, as a way to engage audiences and create experiential pieces.
2. Experiential Marketing - Brands can create interactive, low-tech installations to connect with audiences in new ways and create memorable experiential marketing campaigns.
3. Museums and Galleries - As museums and galleries strive to remain relevant to younger generations, there are opportunities for them to showcase experimental and interactive installations that speak to today's youth and past traditions.

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