nonnative and New Balance join forces for the season on a pair of Fresh Foam Hierro sneakers designed to honor a unique animal -- the mole. The trail running shoe is complete in a Warm Gray colorway, which is also a careful selection to celebrate the animal. This is then accompanied by beige colors with another spotlight at the big N logo on the side.
This is done to replace the usual smaller NB logos to give the sneaker a more muted look than the traditional model. To ensure that the running shoe is durable, nonnative informs the shoe with GORE-TEX materials across the upper. This also allows wearers to have breathability and waterproof capabilities. The TOE PROJECT surrounds the toe box with a thin rubber layer to round it out.
Mole-Inspired Sneaker Designs
nonnative and New Balance Join Forces on the Fresh Foam Hierro Shoe
Trend Themes
1. Mole-inspired Sneaker Designs - Sneaker designers can create a new line of shoes inspired by various animals.
2. GORE-TEX Material Use in Footwear - The use of GORE-TEX material in footwear enhances its durability and usability in various outdoor activities.
3. Reinvention of Classic Sneaker Styles - By changing the colorway and logo placement, classic sneaker styles can achieve a fresh new look and feel.
Industry Implications
1. Shoe Manufacturing - Shoe manufacturers can incorporate GORE-TEX materials into their products to improve durability and enhance customer satisfaction.
2. Athletic Apparel - Athletic apparel companies can explore ways to reinvent classic designs to appeal to modern audiences and generate renewed interest in their products.
3. Outdoor Sports - Outdoor sports enthusiasts can benefit from the use of GORE-TEX material in their footwear, as it provides waterproof capabilities and increased durability against the elements.