Complimentary Autonomous Vehicle Rides

Lyft is Partnering with nuTonomy to Give Free Rides at CES

Thanks to popular ride sharing app Lyft, attendees at CES 2018 will be provided free rides for customers, with the caveat that all the rides will be in self-driving cars. Thanks to a partnership with autonomous car company nuTonomy, Lyft will now be able to enroll self-driving vehicles into their fleet. This partnership makes the first of its kind and both companies are hoping the partnership will lead to informing data on passenger safety, comfort, and the way the software interacts with the rider. Lyft and nuTonomy have extensively tested their software at the Raymond L. Flynn marine park in the Boston area to ensure the rides at CES are safe.

Attendees will not be able to use the self-driving car to travel anywhere in Vegas, but will be able to experience the autonomous driving experience through 20 pre-defined point to point routes. The automotive company Aptiv will be providing the vehicles while Lyft will handle the dispatching of said vehicles. Aptiv hopes this experience will show the ability of their technology in dealing with complicated driving environments.
Trend Themes
1. Autonomous Vehicle Rides - The partnership between Lyft and nuTonomy is introducing autonomous vehicle rides at CES, and offers an opportunity for companies to integrate autonomous technologies to their transport services.
2. Passenger Safety & Comfort - Lyft and nuTonomy's partnership will offer insight on passenger safety and comfort for autonomous vehicle rides, and can drive innovation towards further improving riding experiences.
3. Dispatch and Routing Services - Lyft's experience in dispatch and routing services for autonomous vehicle rides with nuTonomy creates opportunities for companies in expanding their transport services with dispatch and routing platforms integrated with autonomous vehicle technology.
Industry Implications
1. Ride Sharing - Lyft and nuTonomy's partnership introduces autonomous vehicle rides to the ride sharing industry, offering opportunities to companies in increasing their reach and exploring new transport business models.
2. Autonomous Vehicles - The partnership between Lyft and nuTonomy showcases exciting developments in autonomous vehicle technology and creates opportunities for companies in the auto and tech industries to explore innovative autonomous vehicle products and services.
3. Mobility as a Service - Lyft and nuTonomy's partnership highlights new opportunities for companies looking to develop innovative Mobility as a Service solutions, by integrating autonomous vehicle technologies into their transport services and providing unique riding experiences to passengers.

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