Driversiti is a cloud-based mobile safety platform that enables driver assistance systems via smartphone. The unique system differs from the competition by transforming a driver's own cellphone into a driving safety tool, which re-positions gadgets as a possible lifesaver rather than a potentially fatal distraction.
Based in Arlington, Virginia and Rochelle Park, New Jersey, Driversiti calls the information provided to driver's from the system "Situational Awareness." The Driversiti system also tracks one's driving habits to develop proprietary algorithms that, when combined with data regarding current road conditions, make up the bulk of the information provided to drivers.
The Driversiti system highlights the changing relationship between consumers and their smartphones, with the view of the gadgets moving toward that of naturalistic tool.
Auto Safety Platforms
Driversiti Transforms Smartphones into Driver Assistant Tools
Trend Themes
1. Mobile Driver Assistance - Driversiti's safety platform transforms smartphones into driver assistant tools and highlights the changing relationship between consumers and their smartphones.
2. Cloud-based Safety Platforms - Cloud-based platforms like Driversiti enable safety systems via smartphones and present disruptive innovation opportunities in the vehicle safety industry.
3. Personalized Driving Safety - Driversiti's system tracks driving habits to develop personalized algorithms and presents a disruptive innovation opportunity in the driving safety industry.
Industry Implications
1. Automotive Safety - The Driversiti platform offers a new approach to vehicle safety, and presents disruptive innovation opportunities in the automotive safety industry.
2. Mobile Technology - Driversiti's system transforms the relationship between consumers and their smartphones, and presents disruptive innovation opportunities in the mobile technology industry.
3. Data Analytics - The proprietary algorithms developed by Driversiti's platform, which combine driving habits and road conditions, offer disruptive innovation opportunities in the data analytics industry.