Marcus Cresswell designed the Discoven, which is a playful and dynamic pizza oven that is made to resemble the look of a disco ball. The functional oven is studded with mirror detailing and is also able to rotate on the base similar to the look of a disco ball. There are over 34,000 small mirror units that are fitted by hand to provide its unique visual aesthetic.
The inside of the oven is made with a stone core complete with a cordierite cooking base so that it is able to reach temperatures of 400°C (752°F). This way, the Discoven can cook a Neopolitan-style pizza within only 90 seconds. Visually, it has a sphere structure resting on a stable base so that it can rotate 360° as the mirror units catch light.
Disco Ball-Inspired Pizza Ovens
The Discoven by Marcus Cresswell is Studded and Rotates
Trend Themes
1. Disco Ball-inspired Design - The Discoven uses a playful disco ball-inspired design with mirror detailing, offering an opportunity for disruptive innovation in the home decor and interior design industries.
2. Rotating Functional Appliances - With its ability to rotate 360°, the Discoven presents a disruptive innovation opportunity in the kitchen appliance industry for creating dynamic and multi-functional cooking appliances.
3. Quick Cooking Technology - The Discoven's fast cooking time of 90 seconds for a Neopolitan-style pizza highlights a disruptive innovation opportunity for the foodservice industry in creating efficient cooking technologies.
Industry Implications
1. Home Decor - The Discoven's disco ball-inspired design presents a unique opportunity for disruptive innovation in the home decor industry, allowing for the creation of other playful and interactive products.
2. Kitchen Appliances - The rotating functionality of the Discoven opens up possibilities for disruptive innovation in the kitchen appliance industry, enabling the development of versatile and space-saving cooking appliances.
3. Foodservice - The Discoven's quick cooking technology offers a disruptive innovation opportunity for the foodservice industry to enhance efficiency and speed in preparing high-quality meals.