Super-Hydrating Sunscreens

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The Polyglutamic Acid Dewy Sunscreen Delivers Hydrating Benefits

50 versions of The Inkey List's Polyglutamic Acid Dewy Sunscreen were created to make sure this protective product was just right and now the ingredient-focused brand is ready to share the finished product with consumers. This product combines strong sun protection with a bonus active ingredient and in this case, that's polyglutamic acid, which offers similar benefits as hyaluronic acid but hydrates the skin in a different way.

This facial sunscreen was also mindfully made to layer well with other products, including makeup and leave a flattering finish for all skin tones with no white cast.

The Polyglutamic Acid Dewy Sunscreen SPF 30 also contains squalane and glycerin, and its formula infused with skincare ingredients offers a great way to protect the skin from harmful UV rays while providing additional benefits.
Trend Themes
1. Skincare Ingredient-focused Products - Companies can develop skincare products that highlight a specific active ingredient and its benefits, such as polyglutamic acid.
2. Multifunctional Skincare Products - Developing products that can act as both sunscreen and skincare products can offer convenience and efficiency to consumers.
3. Mindful Sunscreen Formulas - Developing sunscreens that are carefully formulated to layer well with other makeup products and provide benefits beyond just sun protection can offer a competitive advantage.
Industry Implications
1. Skincare Industry - Companies can invest in research to develop innovative skincare products that utilize new or lesser-known active ingredients, as The Inkey List did with polyglutamic acid in their sunscreen.
2. Beauty Industry - Beauty brands can market multifunctional products that provide sun protection as well as additional skincare benefits, satisfying consumer demand for convenience.
3. Sunscreen Industry - Sunscreen companies can focus on developing formulas that are thoughtful about ease of use and additional skin benefits, setting themselves apart in an increasingly crowded industry.

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