Following the release of its vital pizza-themed eyeshadow palette, Glamlite is now sharing a range of limited-edition, cruelty-free lashes in packaging that resembles the boxes used for individual pizza slices. To complete the theme, the vegan-friendly lashes—made of high-quality synthetic silk—are named after different kinds of pizza like Chicago Deep Dish, Hawaiian and Brooklyn Style. As there are plenty of conventional false eyelashes on the market that are named and packaged in ways where few stand out, these fun false eyelash sets distinguish themselves as something entirely different and appealing for pizza lovers. The pizza-themed eyelash sets cost just $12 and have the potential to be reused up to 15 times.
Naturally, these eyelashes can be perfectly paired with Glamlite's Pizza Palette, which includes food-themed shades like Green Peppers and Pineapple.
Pizza-Themed False Eyelashes
Glamlite's Cruelty-Free Lashes are Packaged Like Pizza Slices
Trend Themes
1. Pizza-themed Eyelashes - Disruptive innovation opportunity: Creating unique and fun packaging for false eyelashes to stand out in a crowded market.
2. Limited-edition Lashes - Disruptive innovation opportunity: Introducing limited-edition eyelashes with a theme to create exclusivity and appeal to specific consumer interests.
3. Cruelty-free Beauty Products - Disruptive innovation opportunity: Capitalizing on the growing demand for cruelty-free beauty products by offering innovative and high-quality alternatives.
Industry Implications
1. Beauty and Cosmetics - Disruptive innovation opportunity: Bringing creativity and novelty to the beauty industry by introducing unique packaging and themes for false eyelashes.
2. Food and Beverage - Disruptive innovation opportunity: Exploring crossover opportunities between the food and beauty industries through thematic collaborations and product launches.
3. Sustainability and Vegan Products - Disruptive innovation opportunity: Developing and marketing cruelty-free and vegan beauty products that align with consumer preferences for ethical and sustainable choices.