Most of the products found in museum gift shops are pretty standard, like pens, coffee table books and mugs. The Release1.0 Design Competition aims to shake things up, however, by implementing the Web 2.0 concept of crowdsourcing into the items that museum gift shops carry.
Designers can upload their ideas to the Release1.0 website (see Read More URL). Winning designs will be sold at London’s ICA, the Deutsche Guggenheim in Berlin and at culturelabel.com. In addition, designers will earn 7% of their product’s wholesale price. Check out the gallery to view some of the submissions.
Crowdsourced Products
The Release1.0 Design Competition for Museum Shops
Trend Themes
1. Crowdsourcing Design - This trend involves the use of crowdsourcing to gather design ideas and concepts.
2. Disruptive Museum Retail - This trend disrupts the traditional museum gift shop model by introducing unique and innovative products.
3. Web 2.0 in Retail - This trend applies Web 2.0 concepts, such as crowdsourcing, to the retail industry for product development.
Industry Implications
1. Museum Retail - The museum retail industry can embrace crowdsourced designs to offer more unique and relevant products to visitors.
2. E-commerce - The e-commerce industry can leverage the concept of crowdsourced design to curate and sell innovative products online.
3. Design and Innovation - The design and innovation industry can explore opportunities to create platforms that enable crowdsourcing of product ideas and concepts.