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Protein Bar & Kitchen Has a New Vegan Menu Featuring Chopped Chick’n

After a successful test back in 2022, Protein Bar & Kitchen has just launched a dedicated vegan menu featuring Abbot's Butcher plant-based Chopped Chick’n product.

For those unfamiliar, Abbot's Butcher's Chopped Chick’n is a plant-based faux chicken product made from pea protein, herbs, sea salt, and pepper. The product has a mild flavor and cooks well, browning nicely in a pan and staying tender when roasted. This product is so versatile that it makes the perfect addition to seven new vegan dishes being served up at Protein Bar & Kitchen. New dishes include the Spicy Chick’n Bowl + Bar-rito, the Chick'n Verde Salad + Wrap, and the new Chick'n & Roasted Vegetables.

Protein Bar & Kitchen's new vegan menu is available now.
Trend Themes
1. Plant-based Protein Trend - The rise of plant-based protein alternatives in menus presents an opportunity for the food industry to cater to the increasing demand for plant-based options.
2. Vegan Menu Trend - Increasing attention on plant-based eating habits, especially among millennials and Gen Z, is driving the growth of vegan menu options, presenting an opportunity for restaurants to cater to this market.
3. Pea Protein Trend - Pea protein has become a popular alternative to traditional protein sources due to its nutritional value, sustainability, and versatility, presenting multiple opportunities across different industries.
Industry Implications
1. Food and Beverage - In the food and beverage industry, there is an opportunity to create new plant-based dishes with versatile ingredients like pea protein.
2. Restaurant - The trend towards a vegan menu is an opportunity for restaurants to expand their customer base and appeal to a growing demographic of plant-based eaters.
3. Health and Wellness - With pea protein’s popularity, increasing demand and focus on healthy lifestyles present an opportunity for wellness-focused industries like fitness and nutrition to market and create pea protein-based products.

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