The idea of taking a quiz to match your personality to some sort of food flavor has been overused time and time again by brands, but this Cadbury chocolate vending machine brings a new twist to the concept—and rewards participants with a free chocolate bar at the end of it, which doesn't often happen when you take an online survey.
The vending machine requires that a user log in with their Facebook account. The machine analyzes a person's likes and interests to get a better reading on their personality and from there, the machine will dispense one of 12 different bars for different kinds of people, including exotic flavors like Turkish Delight or Crunchie.
The stunt was created in collaboration with the Red Agency, and soon, Cadbury's Flavor Matcher App will be available to try through Facebook.
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