Designers Matteo Ferrari and Carlota Gallo design a new transformative apartment in Madrid, Spain entitled the Casa Olivar. It is a tranquil space that they call home and it is detailed with neutral tones and materials. It is located within a typical corrala, which is a specific type of apartment that is found in the older parts of the city where the units are accessed from covered corridors.
The duo speaks about the home, stating that "The intervention is characterized by a spatial continuity and warm minimalism. It seeks to elevate natural light and encourage the use of local craft materials, generating a close dialogue between light and materiality. The approach is to be honest with the materials, respecting their authentic appearance and textures while prioritizing natural resources and local craftsmanship."
Relaxing Neutral Madrid Apartments
Matteo Ferrari and Carlota Gallo Design the Sleek Casa Olivar
Trend Themes
1. Warm Minimalism Design - Disruptive innovation opportunity for interior design companies to focus on natural light and local craft materials to create warm minimalist spaces.
2. Integration of Local Culture - Disruptive innovation opportunity for hospitality and tourism industries to integrate local culture into their offerings to enhance the guest experience.
3. Transformation of Urban Living Spaces - Disruptive innovation opportunity for real estate developers to renovate and transform older apartment buildings in urban areas to meet the changing needs and desires of modern residents.
Industry Implications
1. Interior Design - Interior design companies can incorporate warm minimalism design principles and utilize local craft materials to create unique living spaces for clients.
2. Hospitality - Hotels and other hospitality establishments can incorporate local culture into their décor and amenities to enhance the guest experience and differentiate themselves from competitors.
3. Real Estate Development - Real estate developers can revitalize and renovate older urban apartment buildings to meet the evolving needs and preferences of modern residents while preserving the unique character of the neighborhoods.