Candyrific recently introduced its Expressions Everyday fans, which are filled with fruit-flavored pressed dextrose candy that is made with natural flavors and colors.
The emoji-style characters with names like 'Ay-OK' and 'Unicorn Poop' included on the candy packaging sport cheery smiles and give a thumbs up to consumers. When the button on the novelty candy packaging is pressed, the fan is triggered and releases a gust of air. The Expressions Everyday fans from Candyrific have the potential to keep upcoming days of the spring and summer seasons both cool and sweet.
Candyrific has released a range of fan-integrated candy packages in this style, including some that feature officially licensed pop culture characters that consumers will recognize from movies, comics and TV.
Cooling Candy Packaging
Candyrific's Expressions Everyday Fans are Decorated with Emoji Characters
Trend Themes
1. Fan-integrated Candy Packaging - Opportunity for candy companies to incorporate functional fans into their packaging designs, providing consumers with a dual-purpose product.
2. Emoji-inspired Packaging - Chance for companies to utilize popular emoji characters on their product packaging, appealing to consumers who enjoy trendy and expressive designs.
3. Novelty Candy Packaging - Potential for brands to create unique and interactive packaging designs, enhancing the consumer experience and setting their products apart from competitors.
Industry Implications
1. Candy Manufacturing - Disruptive innovation opportunity for candy manufacturers to explore fan-integrated packaging, attracting consumers with a novel and functional candy experience.
2. Packaging Design - Opportunity for packaging design companies to collaborate with candy brands and incorporate popular emoji characters into their innovative designs.
3. Consumer Goods - Chance for consumer goods companies to tap into the novelty candy market by creating unique packaging experiences that feature licensed characters from popular media.