While the typical smartwatch-wearer is likely a connected thirtysomething businessperson with an interest in the tech industry, glo glu, a UK-based company, is looking to bring its 'Brillar' smart watch connectivity to an entirely different demographic: kids. The Internet- and mobile- connected wearable and platform gives kids a fun and educational system that's also easy for parents to track on their own.
The Brillar is packed full of functions: it's a watch, mobile phone, walkie talkie, pedometer, GPS tracker and gaming device all in one. When connected to glo glu's 'Roodimentary' app, the Brillar offers a suite of educational games that encourage kids to get active. The wearable simultaneously tracks this activity, giving parents a great way to follow the play without sacrificing their kids' freedom.
Connected Children's Wearables
The Brillar Smart Watch is Great for Both Kids and Parents
Trend Themes
1. Connected Children's Wearables - Disruptive innovation opportunity: Develop more educational and interactive features for connected children's wearables to enhance learning and engagement.
2. Multi-functional Smartwatches - Disruptive innovation opportunity: Create smartwatches that combine multiple functionalities, such as a watch, mobile phone, walkie talkie, pedometer, GPS tracker, and gaming device, catering to various user needs.
3. Parental Tracking Systems - Disruptive innovation opportunity: Build advanced parental tracking systems that enable parents to monitor their children's activities while providing them with freedom and independence.
Industry Implications
1. Wearable Technology - Disruptive innovation opportunity: Introduce innovative wearable technology solutions catering to the needs and preferences of different demographics, including children.
2. Edtech (educational Technology) - Disruptive innovation opportunity: Develop educational technology platforms and apps that combine entertainment and learning, providing a seamless educational experience for children.
3. Childcare and Parenting - Disruptive innovation opportunity: Innovate in the childcare and parenting industry by creating tracking and monitoring systems that aid in ensuring children's safety and well-being.