Bounce.ME is a new line of curl-focused hair care products by the Canadian brand DESIGNME. The full collection includes a shampoo, conditioner, spray gel, and a curl balm meant to enhance any curl routine. Whether users are starting on their curl journey or are looking for new products to try, this collection has something for every hair type.
Featuring a warm and spicy scent, the collection includes floral notes and hints of cardamom. The collection is high in antioxidants, made with shea butter, kukui seed oil, argan oil, mango, passionfruit, and buriti oil. The Bounce.ME conditioner features a creamy moisturizing formula while the Spray Gel guards against frizz. The Shampoo includes vitamin A and the Bounce.ME Balm adds definition and shine to curls.
Curl-Enhancing Hair Lines
DESIGNME is Launching its Bounce.ME Line of Hair Care Products for Curls
Trend Themes
1. Curl-enhancing Hair Care Products - DesignMe's launch of the Bounce.ME line of hair care products featuring a warm and spicy scent, made with high antioxidants and oils, aims to disrupt the hair care industry by providing solutions to enhance curls.
2. Natural Hair Care Solutions - The use of natural ingredients such as shea butter, kukui seed oil, argan oil, mango, passionfruit, and buriti oil in the Bounce.ME line opens opportunities for disruptive innovation in the beauty industry by catering to the growing demand for natural and plant-based products.
3. Personalized Curl Care Routines - The Bounce.ME line's variety of curl care products such as spray gel, balm, shampoo, and conditioner cater to different hair types, offering an opportunity for disruptive innovation in the hair care industry by creating more personalized hair care routines.
Industry Implications
1. Beauty and Personal Care - DesignMe's curl-enhancing Bounce.ME hair care product line presents an opportunity for disruptive innovation in the beauty and personal care industry by catering to the needs and demands of consumers with curly hair.
2. Natural/organic Products - The use of natural ingredients in the Bounce.ME product line opens a pathway for disruptive innovation in the natural/organic products industry by demonstrating the effectiveness of natural ingredients in hair care solutions.
3. E-commerce - With the Bounce.ME line of hair care products available for online purchase, there is an opportunity for disruptive innovation in the e-commerce industry by optimizing online sales and marketing of hair care products.