Responding to the increasing demand for protein-rich food products, KRAVE Jerky now comes in an easy-to-eat bar form for more convenient on-the-go snacking. In its new form, the bars are meant to serve as a nutrient-packed, yet equally flavorful alternative to granola bars and other pre-packaged snacks.
The new KRAVE Jerky snacks have been dubbed 'KRAVE Sticks' and they come in a handy, single-serve bar form. Like KRAVE's other products, the jerky is low-fat, gluten-free and packed with protein. In addition to the beneficial nutrients, the bars are also big on flavor, with delicious options such as Spicy Red Pepper Pork and Sesame Garlic Beef.
For health-conscious consumers looking for a more protein-rich snack option that is just as convenient as a granola bar, these savory, jerky-based bars are the perfect option.
Jerky-Based Snack Bars
KRAVE Jerky Now Comes in a Bar Form for Easy On-the-Go Snacking
Trend Themes
1. Protein-rich Snacks - The increasing demand for protein-rich food products presents an opportunity for the development of new snack options like jerky-based bars.
2. Convenient On-the-go Snacking - The popularity of on-the-go snacking creates a space for innovative products like KRAVE Sticks, offering a convenient and nutrient-packed alternative to traditional snacks.
3. Flavorful Alternative Snacks - The desire for flavorful and healthy snack options opens up possibilities for jerky-based bars with delicious options like Spicy Red Pepper Pork and Sesame Garlic Beef.
Industry Implications
1. Food and Beverage - The food and beverage industry can harness the trend of protein-rich snacks by creating new innovative products like jerky-based bars.
2. Health and Wellness - The health and wellness industry can seize the opportunity of convenient on-the-go snacking by offering nutritious alternatives to traditional snacks.
3. Packaged Foods - The packaged foods industry has room for disruptive innovation with flavorful alternative snacks like jerky-based bars that cater to consumer preferences for taste and health.