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Atelier100 Opens in London with the Help of H&M and Ingka Group

H&M and Ingka Group have opened the Atelier100 space in West London. The space will include designers and creatives who live within 100 kilometers of the city. Atelier100’s newest mission is to establish a "hyper-local" and sustainable approach to retail, and as a result, all of the products in the space will be made with locally sourced materials.

The creatives featured at Atelier100 will receive mentorship from industry professionals and a cash benefit to help them with future endeavors. Atelier100 upcycled items from old retail stores that held the space previously, designing a kiosk that uses newspaper motifs to "encourage conversations" and promote the work of the designers.

The Atelier100 space is located in London on King St at the Livat Hammersmith.
Trend Themes
1. Sustainable Retail - The trend towards retail spaces that prioritize sustainability and local sourcing is on the rise, offering opportunities for sustainable design and materials innovation.
2. Hyper-local Shopping - The push towards hyper-local shopping experiences is a trend that is opening doors for niche designers and creatives, encouraging sustainable practices and community support.
3. Upcycling and Reuse - The increased focus on upcycling and reuse of materials in retail spaces is a trend that presents opportunities for innovative design and circular economy models.
Industry Implications
1. Fashion Retail - The fashion retail industry can benefit from implementing sustainable practices like local sourcing and upcycling to meet customer demand for environmentally-conscious products.
2. Interior Design - The interior design industry can incorporate sustainable design practices and upcycled materials into retail spaces to offer more eco-friendly options for customers to shop in.
3. Creative Mentorship - The creative mentorship industry may benefit from collaborations with sustainable retail spaces like Atelier100 to offer guidance and potential funding opportunities to up-and-coming designers.

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