The Adidas Helen Benigson Chair puts the shoe company on the map for something other than creating iconic sneakers. Featuring a rainbow of eccentric colors, the chair is as cozy as it is appealing to the eye.
The Adidas Helen Benigson Chair was created for the brand's head office and really shows off their company's culture of fun and spontaneity. It's no mistake that the chair looks like it's been splattered with paint all over; the effect is a funky style that instantly grabs your attention.
Take a seat in this chair and you'll never want to get up again.
Implications - No longer looking to blend in, consumers are looking to differentiate themselves from their fellow shoppers. Products featuring a bold aesthetic allow customers to stand out through their purchases. Companies trying to grow their brand could focus on this desire for more eye-catching styles.
Trippy Paint-Splattered Seats
The Adidas Helen Benigson Chair Offers a Funky Seat to Relax on
Trend Themes
1. Bold Aesthetic - Companies could focus on creating products with a bold aesthetic to appeal to consumers looking to differentiate themselves.
2. Stand Out Purchases - Consumers are seeking products that allow them to stand out from their fellow shoppers.
3. Eye-catching Styles - There is a desire for more eye-catching styles among consumers looking for unique products.
Industry Implications
1. Fashion and Apparel - Fashion brands can capitalize on the trend of bold aesthetics to offer standout clothing and accessories.
2. Interior Design and Home Decor - Home decor companies can tap into the demand for eye-catching styles by offering unique furniture and decor items.
3. Consumer Electronics - Consumer electronics manufacturers can incorporate bold aesthetics into their product designs to attract customers seeking standout tech products.