The Collective Dairy Raspberry Pot Set Yoghurt snack is a new offering from the New Zealand-based dairy brand that has a distinctly old-fashioned recipe and process. While virtually all the yoghurts found on the mainstream market are set and then packaged, this one is placed into the pot and then allowed to set. This makes the yoghurt far more firm and creamy in order to provide a delicious dessert experience with every bite.
The Collective Dairy Raspberry Pot Set Yoghurt snack is naturally rich in probiotics and is free of gluten and gelatin, and is suitable for consumption by vegetarians. The branding for the yoghurt is kept minimal and focused on the source of the ingredients in order to convey freshness and authenticity to the consumer.
Old-Fashioned Pot Set Yoghurts
The Collective Dairy Raspberry Pot Set Yoghurt Snack is Natural
Trend Themes
1. Pot-set Yogurt - The trend towards pot-set yogurt emphasizes the importance of texture, creaminess, and creating old-fashioned recipe and process which will lead to new opportunities for small-scale dairies.
2. Minimalistic Branding - Brands that focus exclusively on the source of the ingredients in their labeling, rather than marketing buzzwords, can benefit from this trend of minimalistic branding as customers are increasingly interested in the origin and authenticity of their food products.
3. Probiotic-rich Foods - As people become more health-conscious, there is an emerging trend for probiotic-rich foods, and the addition of probiotics to functional foods create a new growth opportunity for small to medium-sized dietary supplement companies.
Industry Implications
1. Dairy - The dairy industry should adopt old-fashioned recipes and processes to make a more firm and creamy yogurt that emphasizes the texture, as well as healthy and natural ingredients that cater to health-conscious consumers looking for a probiotic-rich snack.
2. Health Food - As the trend toward health-conscious food consumption continues, the health food industry has a significant market opportunity to sell functional foods, which are infused with probiotics and other health-promoting ingredients.
3. Small-scale Dairies and Producers - The trend towards minimalistic branding has benefits for small-scale dairies and producers, which can focus on natural ingredients and the regional or local sourcing of dairy products to attract environmentally and health-conscious customers.