American heritage brand Woolrich has officially unveiled its Fall/Winter 2022 collection called 'Outsiders,' and its chock-full of classic Americana looks.
The new collection draws inspiration from nature and features pieces that are designed to withstand harsh climates and extended outdoor wear. In addition, it features a varied color palette, with pieces utilizing beige, orange, white, green, and black hues. In terms of actual garments, the capsule consists of shirts, denim jeans, knitwear, puffer jackets, and utility trousers.
Two standout pieces include the Flannel Check Cruiser Shirt and the Manteco Virgin Double Wool Overshirt. The new flannel is made from herringbone cotton and delivers a highly-textured look, while the wool overshirt is made from double-faced Manteco Italian wool and features bespoke patchwork.
Nature-Inspired Americana Apparel
Woolrich's 'The Outsiders' Collection is Packed with Textures
Trend Themes
1. Nature-inspired Apparel - Opportunity to innovate by creating durable yet stylish clothing that draws inspiration from nature.
2. Classic Americana Looks - Opportunity to create a retro-inspired clothing line with classic designs and colors.
3. Textured Clothing - Opportunity to create highly-textured clothing made from unique materials.
Industry Implications
1. Fashion - Fashion brands can innovate by designing durable yet stylish clothing inspired by nature and classic Americana looks.
2. Outdoor Gear - Outdoor gear brands can create durable and practical clothing that can withstand harsh outdoor conditions while still looking fashionable.
3. Textile Manufacturing - Textile manufacturers can develop new materials and methods to create highly-textured clothing made from unique materials.