Shanghai's Joy City Shopping Mall recently welcomed a new store that offers woodworking classes for amateur craftsmen. In recent years, there has been a growing demand for artisan goods that reflect the beauty of true craftsmanship. This store takes the popularity of handmade goods one step further with classes that teach consumers how to make their own products.
Zowoo is a concept store that functions as both a gallery and a carpentry workshop. In addition to showcasing handcrafted knick knacks made from fine woods such as ash, maple and red cherry, the space also features a fully functional workspace. It is here that the shop owners run entry-level classes that teach aspiring carpenters how to make small items such as bracelets and drink coasters. There are also more advanced classes for those who want to take on the task of making pieces such as coffee tablets and cabinets.
With the rise of maker culture and the growing demand for handcrafted goods, this Chinese workshop demonstrates how interactive spaces can be inserted into areas such as malls and shopping centers.
Chinese Carpentry Workshops
This Shop Offers Woodworking Classes for Carpentry Enthusiasts
Trend Themes
1. Handmade and Artisan Goods - As more consumers demand handmade and unique products, businesses can capitalize on this trend by offering crafting classes and workshops.
2. Maker Culture - With the increasing popularity of maker culture, businesses can create interactive spaces for consumers to engage in the process of making their own products.
3. Interactive Retail Spaces - As more consumers seek unique shopping experiences, businesses can create interactive retail spaces that offer both retail products and crafting workshops to create a memorable shopping experience.
Industry Implications
1. Retail - Retail businesses can incorporate crafting workshops and interactive spaces to attract customers and create a unique shopping experience.
2. Education - Educational institutions can offer carpentry and crafting classes as part of their curriculum to meet the growing demand for handmade goods and artisan products.
3. Hospitality - Hotels and resorts can offer crafting workshops and classes as part of their guest experience to create a memorable and unique stay for their guests.