Toronto-based Wild North Flowers is an artisan florist specializing in opulent fresh and dry flower arrangements. The brand is not only offering contactless pick-up and delivery options for consumers during the ongoing COVID-19 pandemic but is also hosting virtual tutorial sessions including flower arranging and DIY dried wreath workshops.
Each workshop requires consumers to purchase a kit that is conveniently delivered to one's door. Featuring all the supplies one needs to create their very own Joelle Dried Wreath -- a combination of beige, white, pale pink and gold details -- the kit includes a metal loop and dried flowers inside.
Moreover, each Wild North Flowers workshop teaches participants how to understand their dried elements and tools, how to create a wreath from background to foreground, how to achieve visual balance and how to layer textures and create movement.
DIY Wreath Workshops
Wild North Flowers' Joelle Dried Wreath Workshop is Accompanied with a Kit
Trend Themes
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Virtual Flower Arranging Classes — Opportunity for florists and other experts to offer virtual classes and workshops to customers who want to become more skilled in the area.
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DIY Flower Arrangement Kits — Opportunity for florists and other experts to offer DIY kits to customers who want to create their unique flower arrangements at home.
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Contactless Delivery Services — Opportunity for businesses to offer contactless delivery services to customers to ensure their safety during the COVID-19 pandemic.
Industry Implications
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Flower Arrangement Industry — Industry experts and florists can leverage virtual classes and DIY kits to increase customer engagement and sales.
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E-commerce Industry — Opportunity for e-commerce businesses to offer DIY kits and contactless delivery services to customers interested in DIY flower arrangements.
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Home Decor Industry — Opportunity for home decor stores to partner with florists and offer DIY flower arrangement kits as part of their product offerings.