Wild Earth, a dog food company specializing in cruelty-free products, has announced that it has developed the first " cell-based meat broth topper for dogs." More specifically, the new product, which is set to launch in 2023, is a chicken-based broth created in the company's labs in California using proprietary technology.
Once launched, the new cell-based broth will mark a first for the pet food industry as well as a major step forward for Wild Earth. According to the company, cell-based meat will become its next major business priority in the coming years as it has the potential to drastically reduce the pet food industry's impact on the environment.
"Cell-based meat is the future of food for us and our pets, and this development marks an important milestone in our mission to disrupt the pet food industry for the better. We walk the walk when it comes to taking steps to reduce the destructive impact the industry has on our pets’ health and on our environment," said Wild Earth Co-Founder and CEO, Ryan Bethencourt.
Lab-Grown Pet Food Meats
Wild Earth Launches the World's First Cell-Based Meat For Dogs
Trend Themes
1. Cell-based Meat for Pet Food Industry - The development of cell-based meat for pet food presents an opportunity to revolutionize the industry while reducing its environmental impact.
2. Cruelty-free Pet Food Products - The demand for animal-friendly products creates an opportunity for the improvement and expansion of cruelty-free pet food offerings.
3. Lab-grown Broths for Pets - The creation of lab-grown broths for pets is a major milestone in cell-based meat production, as it has the potential to lead to new product offerings and innovation in the pet food industry.
Industry Implications
1. Pet Food - The pet food industry has the potential to benefit immensely from the development of cell-based meat and cruelty-free products, driving innovation and meeting consumer demand for sustainable and ethical pet food offerings.
2. Lab-grown Meat Production - Advancements in lab-grown meat production have the potential to expand beyond the food industry, including the development of new products for pets.
3. Environmentally Sustainable Products - As the demand for environmentally sustainable products continues to grow, the pet food industry can play a role in meeting this demand through the creation of cruelty-free and cell-based meat products for pets.