All-Terrain Cushioned Sneakers

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Footpatrol Debuts the 'Wave Rider 10' In Collaboration with Mizuno

Footpatrol is launching a new ‘Wave Rider 10’ for its 20th-anniversary celebrations, sharing a collaborative silhouette with Japanese footwear label Mizuno. The sneaker arrives in a ‘Rust’ colorway made up of ‘Driftwood Brown,’ ‘Berry Conserve,’ and ‘Green Milieu’ shades, inspired by the stages of natural erosion.

The ‘Wave Rider 10’ is suitable for outdoor and all-terrain activities, including water, ice, salt, or other natural elements. The durable sneaker features Wave Technology, a plastic plate with integrated cushioning and energy returners, and Footpatrol and Mizuno branding on the heel. The ‘Wave Rider 10’ will be packaged in a special shoebox for safekeeping.

The Footpatrol x Mizuno ‘Wave Rider 10’ in ‘Rust’ launches on the Footpatrol Launches App and retail locations on Jul 21, 2022.
Trend Themes
1. All-terrain Sneakers - There are opportunities for developing innovative, durable sneakers suitable for outdoor and all-terrain activities.
2. Wave Technology - Integrating a plastic plate with cushioning and energy returners can revolutionize the way sneakers are designed and manufactured.
3. Collaborative Design - Collaborative partnerships between footwear labels can bring fresh and unique designs to the market that cater to different tastes and trends.
Industry Implications
1. Footwear - The footwear industry can benefit from ideas and designs that focus on creating all-terrain and durable sneakers.
2. Sportswear - Innovative trends in sportswear can provide inspiration and specialized materials for developing sneakers suitable for different outdoor activities.
3. Technology - Incorporating new technologies in cushioning and energy returners into sneakers can disrupt the market with improved comfort and performance.

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