Nike introduces a new tonal iteration of the classic Zoom Vomero 5 sneaker model with a blend of Photon Dust and Chrome throughout the colorway. It is now available to shop online at Nike for the price of $160 -- it launches for the Spring/Summer 2023 season.
The new colorway is rooted in tones of grey and white as the base foundation before being contrasted with a shiny metallic silver in the form of the Swoosh branding on the side of the shoe as the main highlight. Notably, the contrast of textures is seen throughout the upper with ribbed details on the medial and lateral side of the shoe and mesh paneling peaking through the overlays.
Chrome-Tinted Lifestyle Sneakers
Nike Unveils a New Tonal Palette of the Zoom Vomero 5
Trend Themes
1. Tonal Sneaker Colorways - The trend of tonal sneaker colorways presents an opportunity for companies to experiment with new color palettes and push boundaries in design.
2. Contrasting Textures - The trend of contrasting textures in sneakers allows for a unique design element and potential for disruptive innovation in materials and construction techniques.
3. Metallic Accents - The trend of metallic accents, as seen in the Chrome detailing of the Nike Zoom Vomero 5, presents an opportunity for companies to incorporate shiny, attention-grabbing details in their designs.
Industry Implications
1. Fashion and Apparel - The fashion and apparel industry can leverage the trend of tonal sneaker colorways, contrasting textures, and metallic accents to create new product offerings that appeal to consumers' desire for unique and trendy designs.
2. Footwear - The footwear industry can utilize the trend of tonal sneaker colorways, contrasting textures, and metallic accents to push the boundaries in design and create disruptive innovations in the materials and construction techniques used to produce sneakers.
3. Sporting Goods - The sporting goods industry can incorporate the trend of tonal sneaker colorways and metallic accents in sports footwear to appeal to athletes who desire not only high-performance equipment but also fashionable options that stand out on the field or court.