Footwear label Converse introduces two new tonal options of the iconic VLTG Mid sneaker model. Both of the new colorways are bold due to the patterning designs that overlay. With the selection of either white and multi-color or black and multi-color, fans are bound to captivate attention with either.
The basketball footwear model features an upper constructed from leather that is further accented with zig-zag overlays in soft suede materials. The overlay detailing is complete in a mix of dark blue, pastel purple, teal, and red. Branding accent are seen in the form of the star emblem done in suede at the heel, the star and VLTG tag at the tongue and the throat. Rounding out the shoes are a white midsole, gum outsole, and black laces.
Zig-Zag Bold Tonal Sneakers
Converse's VLTG Mid Sneaker is Offered in Two New Colorways
Trend Themes
1. Tonal Footwear - Disruptive innovation opportunity: Create tonal sneakers with unique patterning designs to captivate attention.
2. Bold Colorways - Disruptive innovation opportunity: Offer bold color options that incorporate overlay detailing for a visually striking sneaker design.
3. Zig-zag Overlays - Disruptive innovation opportunity: Utilize zig-zag overlays in soft suede materials to add texture and visual interest to sneakers.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Explore new materials and designs to create unique and attention-grabbing sneakers.
2. Fashion - Disruptive innovation opportunity: Introduce bold color options and unique patterning designs to attract fashion-conscious consumers.
3. Sports - Disruptive innovation opportunity: Create basketball footwear with distinctive features like zig-zag overlays to enhance performance and style.