'Global Delight' just debuted a new video-editing app called 'Vizmato' at CES 2016. The company is largely known for an existing app called 'Game Your Video,' which boasts several million users. Now the company is offering a new tool for editing videos on the go.
Vizmato is a free app available from the iTunes App Store. The app provides users with various tools for enhancing, improving and customizing their videos. Some of the most impressive features include video filters, custom audio, live-motion effects and custom text overlays. After users have finished editing their videos, they can share them on social media or on Vizmato's own social platform. This gives users an opportunity to show off their skills and connect with like-minded individuals.
The user-friendly video-editing app provides a simple way for consumers to tweak short videos directly from their smartphone.
Mobile Video-Editing Apps
The 'Vizmato' App Was Unveiled at CES 2016
Trend Themes
1. Mobile Video Editing - The rise of mobile video-editing apps presents disruptive innovation opportunities in the field of content creation and social media marketing.
2. Enhanced Video Filters - The development of advanced video filters opens up disruptive innovation opportunities for industries related to visual media, such as advertising and entertainment.
3. Social Video Sharing - The popularity of video-sharing platforms and apps creates disruptive innovation opportunities in the realm of social networking and user-generated content.
Industry Implications
1. Content Creation - The mobile video-editing trend offers disruptive innovation opportunities for content creators, filmmakers, and influencers who can produce high-quality videos directly from their smartphones.
2. Social Media Marketing - Mobile video-editing apps provide disruptive innovation opportunities for companies and marketers to create engaging video content and amplify their brand presence on social media platforms.
3. Advertising and Entertainment - The development of advanced video filters in mobile video-editing apps presents disruptive innovation opportunities for advertisers, filmmakers, and entertainment industry professionals to enhance the visual appeal of their content.