Vitamin C is a beloved skincare ingredient but it has a complicated chemistry that's unstable and this is why Murad's new Vitamin C duo is well worth knowing about. Murad is introducing what it calls "the first-to-market gold-stabilized Vita-C duo" in the form of its all-new Vita-C Glycolic Brightening Serum and the Vita-C Eyes Dark Circle Corrector. Both of these skincare products boast enhanced L-ascorbic acid stability to boost their ability to brighten skin and boost cell renewal.
While the serum is effective for supporting all skin types without fragrance or artificial colors, the dark circle corrector boasts light-reflecting micro-minerals for an instant brightening effect.
These two new products were created to tap into the current popularity of Vitamin C and challenge other products with renewing and brightening properties.
Gold-Stabilized Vitamin C Serums
Murad Created a Uniquely Stabilized Vitamin C Duo
Trend Themes
1. Stabilized Vitamin C - Discover the trend of stabilized vitamin C serums, offering enhanced L-ascorbic acid stability to boost their brightening and cell renewal properties.
2. Brightening Skincare - Explore the trend of brightening skincare products that aim to enhance skin radiance and reduce dark circles, such as Murad's Vita-C duo.
3. Instant Brightening Effect - Uncover the trend of skincare products with light-reflecting micro-minerals that provide an instant brightening effect, like Murad's Vita-C Eyes Dark Circle Corrector.
Industry Implications
1. Skincare - The skincare industry can benefit from developing innovative formulations and technologies to stabilize vitamin C and improve its effectiveness in brightening products.
2. Beauty - The beauty industry can capitalize on the demand for brightening skincare products by creating new offerings that target dark circles and provide an instant brightening effect.
3. Cosmetics - Cosmetic companies can innovate by incorporating stabilized vitamin C into their formulas to offer customers products with improved brightening and skin-renewing properties.