Weatherproof Springtime Clothing Collections

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The Veilance Spring/Summer Collection Uses GORE-TEX

The 2022 Veilance Spring/Summer collection has been shown off by the brand as a lineup of clothing items that make use of premium materials to provide impressive protection from the elements. The collection includes the Deploy LT Jacket that's achieved using GORE-TEX 3-Layer C-KNIT construction along with the Hand LT Pant that has sustainably sourced merino wool and a PFC-free water-repellent finish. The TerraTex-covered Component LT Shirt Jacket and the Lever Coat promise impressive protection from the elements to easily handle springtime storms.

The 2022 Veilance Spring/Summer collection is available now for purchase from the brand's website at a starting price point of $70 and highlights stylistic pieces that don't skimp on technical capabilities. This speaks to the popularity of tactical fashion products amongst urbanites and fashion-forward individuals alike who are seeking out enhanced versatility from their clothing.
Trend Themes
1. Technical Fashion - Opportunity for fashion companies to incorporate technical capabilities into their designs, appealing to customers who prioritize functionality as well as style.
2. Sustainability in Fashion - Opportunity for fashion companies to utilize eco-friendly materials and production methods, appealing to customers who prioritize environmental concerns.
3. Weatherproof Clothing - Opportunity to create clothing that provides enhanced protection from the elements, appealing to customers who want practicality and durability in their clothing choices.
Industry Implications
1. Fashion Industry - Opportunity for fashion companies to incorporate technical capabilities and sustainable materials into their designs to appeal to modern consumers.
2. Outdoor Apparel Industry - Opportunity for outdoor apparel companies to expand their offerings to appeal to customers looking for weatherproof clothing for everyday wear.
3. Textile Industry - Opportunity for textile companies to develop and produce eco-friendly materials for use in weatherproof clothing, appealing to environmentally-conscious consumers.

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