Sustainable Menstrual Care Products

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Unfabled is an E-Commerce Menstrual Wellbeing Marketplace

Unfabled is an e-commerce marketplace geared towards menstrual wellbeing. Acne flare-ups, period pains, cravings, and mood swings are all common symptoms of menstruation. Unfabled believes that menstruating people deserve to have an accessible platform where they can access sustainable period-supporting products.

The marketplace offers carefully curated products that support the body, ensuring they are sustainable, ethical, and made with natural ingredients. Unfabled's product range includes pads, tampons, liners, period cubs, reusable pads, and period pants. Additionally, the brand offers products geared towards menstruation symptoms such as breakouts, cramps, cravings -- an array of chocolate -- mood swings, and poor sleep. Overall, Unfabled aims to reduce the stigmatization of period products by offering menstruating people easy-access to curated products.
Trend Themes
1. Sustainable Menstrual Care - Opportunity for sustainable & eco-friendly menstrual products for people who menstruate
2. Curated Menstrual Wellness Products - Opportunity for e-commerce platforms to offer curated period products to improve menstrual wellness
3. Personalized Menstrual Wellness - Opportunity for data-driven personalization of menstrual wellness products and services
Industry Implications
1. E-commerce - E-commerce platforms can disrupt the traditional brick and mortar stores with access to menstrual wellness products
2. Sustainability - Opportunity for sustainable businesses to manufacture and supply eco-friendly menstrual products
3. Health & Wellness - Opportunity for the healthcare industry to provide personalized and curated menstrual wellness products to improve overall health

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